CSR activity of Dabur India Limited

Company: Dabur India Limited
Income 2005-2006 =US$910 Million (Rs 4110 Crore) & Market Capitalisation of US$4 Billion (Rs 20,000 Crore).

CSR Activities:

For growth to be responsible, it should go beyond numbers. It should do good to the society, create a better world. That's the kind of growth that Dabur India Ltd. believes in, and constantly strives for.

At Dabur, company is commited to good governance, ethical conduct and social responsibility and is strongly aligned to create and increase value for all stakeholders. Company define CSR as conducting business in ways that provide social, environmental and economic benefits for the communities and geographies where organization operate.

Dabur’s CSR initiatives are driven through Sustainable Development Society or SUNDESH, an outcome of the vision of Dabur India Ltd founder Dr. S.K Burman.

SUNDESH

At Sundesh, company has initiated social development programmes that take a holistic approach. Integrating various aspects like health, literacy, employment and empowerment to let people take control of their lives.

The people company address:

The most deprived and weaker sections of society including

- women
- children
- the illiterate
- the unemployed

Organization aims & objectives

·        To design and implement integrated rural and slum development programmes for health, education, improved nutrition and socio-economic upliftment.

·        To promote a better awareness and understanding of environmental issues.

·        To highlight the links between basic personal and household hygiene, sanitation and health.

·        To improve access to affordable, quality health services and expand medical facilities to rural areas.

·        To introduce group vocational training programmes for building income generation skills.

·        To empower communities for better control of their lives by participating in rural development programmes.

Programmes are designed in accordance with the needs of the community. The key areas of operation include:

       Promoting hygiene and health - in collaboration with the Chunni Lal Medical Trust,operate in 12 adopted villages providing medicare services and conducting mass awareness drives.

       Promoting formal and non-formal education - For children who have dropped out of school as well as ones who have never been to school, Sundesh provides the assistance and opportunity to take up formal education. Sundesh also works for promotion of adult literacy and has opened 2 teaching centres.

       Promoting income generating activities - To help communities find means of livelihood that suit their skills, Sundesh has established vocational training facilities for cutting and tailoring, bee-keeping, mushroom farming and food preservation.

       Promoting self-reliance - We encourage people to form cooperatives and self-help groups that can ultimately take care of the community’s needs. There are already 25 Self-help groups of economically weak families and groups formed by members of lower and middle-income families.

At Sundesh the aim is not to provide charity, but to enable deprived communities. So that they have the resources to lead a better life. And ultimately be a dynamic and resourceful arm of mainstream society.

Sustainable Development Society (SUNDESH) is sworn to the mission of ensuring overall socio-economic development of the rural & urban poor on a sustainable basis, through different participatory and need-based initiatives. It aims to reach out to the weaker and more vulnerable sections such as women and children, illiterate and unemployed – of the society.

Today, SUNDESH operates in Ghaziabad and Gautam Budha Nagar district of Uttar Pradesh, and has  more recently established presence in Rudrapur district of Uttrakhand. Over the years, it has contributed to many worthy causes, addressing children’s literacy, improving healthcare services, skill development, and environment, to name a few.