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Sunday, August 21, 2011

Storyboard of Asian Paints

Storyboard: Asian Paints
Agency: Ogilvy India
Category: Others

TVC opens with a man giving instructions to a painter who is painting his house.



Suddenly his younger brother interrupts and says, 'bhaiya mere hisab se'.







The man feels offended and says, 'acha ab tu mujhe sikhaega'. He reminds him that he taught him how to swim among many other things in life.



Then pointing at a book and typing in the air he says, 'apne haatho se sms karke maine ye mangwaya, Asian Paints happy painting guide'




He gives the guide to his brother and tells him that the book explains everything about the design, colour combinations, textures and patterns etc.





TVC ends with the man again shouting at the painter for staring at them all this while.
VO: Sms guide to 56161. Happy painting