Marketing glossary

Category killer is a term used in marketing and strategic management to describe a product, service, brand, or company that has such a distinct sustainable competitive advantage that competing firms find it almost impossible to operate profitably in that industry.

A department store is a retail establishment which specializes in satisfying a wide range of the consumer's personal and residential durable goods product needs

Merchandising is the methods, practices, and operations used to promote and sustain certain categories of commercial activity. In the broadest sense, merchandising is any practice which contributes to the sale of products to a retail consumer. At a retail in-store level, merchandising refers to the variety of products available for sale and the display of those products in such a way that it stimulates interest and entices customers to make a purchase.

A discount store is a type of department store, which sells products at prices lower than those asked by traditional retail outlets.