MARKETING NEWS

Mobile marketing will grow 10-fold in India :( Source: Economic Times)
India's mobile marketing space, which some analysts estimate at Rs.600 million ($11 million), will grow 10-fold in the next five years, says the Finnish pioneer of the concept.
"Mobile marketing has started to grow rapidly in India as the brands see the opportunities beyond just internet options. My estimation is the marketplace in mobile marketing in India will grow 10-fold within the next five years," Antti Ohrling, co-founder in 2005 of the Blyk mobile marketing company.