Storyboard: Titan
Agency: Ogilvy India
Category: Apparel | Fashion and Lifestyle
TVC opens with a man sipping tea and looking at his watch.
He tells the young man standing next to him that his grand father had bought the watch he's wearing during the second world war ...
Unstrapping the watch, he tells him how his grand father gave the watch to his father, who in turn gave it to him, and now he wants to give it to the young man.
The young man proudly holds the watch ...
Just then, the man says, '
exchange kar do' and we see the man in a showroom talking to this young man who turns out to be an employee at the watch shop.
VO: Koi bhi purani ghadi lao aur Titan exchange offer main har ghadi pe 20% ki choot pao.
