TVC opens with a tailor in his shop talking on his mobile.
Two brothers, Ramesh and Suresh, walk in with arms on each others shoulders.
They spread their father's trousers on the table and ask the tailor to shorten it by about a foot.
The tailor gets to work, shortens the trousers and asks his help to take Rs.10 from the brothers ...
In the meanwhile, both the boys take a bite from their Cadbury Five Star. They seem to enjoy the bite, but with that forget they have already asked the tailor to shorten their father's trousers and order him to cut it short.
The tailor, busy on his call, cuts it further, tells the help to charge them Rs.20. The two brothers, by this time, have taken a bite of their chocolate and repeat the whole thing.
The situation gets hilarious as the brothers with every bite ask the tailor to shorten the trouser until it can't be shortened any more.
A VO explains that Cadbury's 5 Star - every bite has chocolate, caramel and nougat, so eat and forget everything else.
Conclusion-: Through this TVC, featured the ingredient of 5 star like chocolate, caramel and nougat. You can feel them in every bit of 5 star that can lead to this blissful amnesia.
